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Peyush Bansal is one of the most recognized names in India’s startup ecosystem today. Best known as the co-founder and CEO of Lenskart, he has played a pivotal role in turning a niche eyewear business into one of India’s leading omnichannel retail brands.
Bansal’s journey began far from the world of retail. After completing his education in engineering and later studying management, he worked with Microsoft in the United States. However, his entrepreneurial instincts soon led him back to India, where he began exploring multiple startup ideas before finding success in eyewear.
In 2010, he co-founded Lenskart with the vision of making affordable, accessible, and high-quality eyewear available to millions of Indians. At a time when buying glasses was still largely an offline and expensive experience, Lenskart disrupted the market by introducing an online-first model combined with physical stores. This hybrid approach helped the company scale rapidly across India and expand into international markets.
Under his leadership, Lenskart introduced innovations such as home eye check-ups, virtual try-on technology, and data-driven inventory systems. These moves not only improved customer experience but also reshaped the broader eyewear retail industry in India.
Beyond business, Bansal has become a popular public figure through his role as an investor on television shows like Shark Tank India. His straightforward feedback style and focus on customer-centric thinking have made him a standout personality among aspiring entrepreneurs.
Today, Peyush Bansal continues to drive Lenskart’s expansion while investing in new-age startups. His journey reflects a larger shift in India’s startup culture—where technology, accessibility, and consumer experience come together to build scalable global brands.
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